Amid the hustle and bustle of Silicon Valley in the 1990s, two Stanford doctoral students, Larry Page and Sergey Brin, put their genius minds together to bring to life an idea that would transform the world: Google. The mission was simple yet bold: organize the world's information and make it universally accessible and useful.
BackRub was born , an embryo of what would become Google. This humble search engine operated on a clunky server in Page's dorm room, indexing the nascent web and utilizing an innovative page-ranking algorithm. Page and Brin's genius lies in the creation of PageRank , which evaluates a site's relevance not only by the number of links it receives, but also by the quality of the sites referencing it.