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Amerykański sen

Firma Apple pokonała długą drogę od producenta pierwszych na świecie komputerów osobistych do grona wzbudzających pożądanie marek luksusowych. Ewoluując nie zapominała o tym, co stanowiło jej fundament: o swoich użytkownikach, którym zapewniała poczucie wyjątkowości i pomagała budować ich prestiż.<br><br>Zapraszamy do podróży w czasie, gdy Apple Computers było firmą dwóch Steve’ów, a nie potężną korporacją o globalnym zasięgu.

Apple. Czy wiesz jak powstała najdroższa firma świata?

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Apple. Czy wiesz jak powstała najdroższa firma świata?

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