Non-fiction

Società e cultura

Italiano

https://api.bookbeat.com/api/nextcontentviews/1416557

Soglie

Politica della nostalgia

Cos’hanno in comune lo slogan «Make America Great Again», guardare le pubblicità della nostra infanzia su YouTube e i dinosauri di "Jurassic Park"? La nostalgia, l’emozione indagata da Grafton Tanner come potente forza sociale, culturale e politica. Le aziende ricoprono i loro prodotti di una patina nostalgica per indurre all’acquisto, mentre i politici la sfruttano per orientare il consenso auspicando il ritorno a un passato idealizzato e intollerante. Quando il futuro sembra scomparire, la nostalgia è un rifugio rassicurante ma anche un pericoloso strumento di manipolazione. Ma possiamo prendere la nostalgia sul serio e utilizzarla in modo trasformativo? Possiamo evitare di restare intrappolati in cicli nostalgici che ci rubano il futuro? Il nostro avvenire dipende da questo.

Nostalgoritmo

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